Flashes of Panic

Whenever we've got a "big" (relatively speaking) book in production, the marketing department agitates to post PDFs of the page proofs, which they use to sell the book before printed copies are available. The production department supplies me with PDFs; I put them on the web server and arrange a download page and some level of access control (usually simple authentication, a login name and password.)

As the process is increasingly template-based and therefore nearly automatic, the hardest part is often coming up with the login and password. I can't use the "secure" generated passwords I usually assign for system access, because marketing would scream. Often, because our books are usually multi-authored, I'll use one author's name as the login and the other as password.

For a recent case, marketing vetoed that approach (I'm still not sure why) so I flipped through the previous edition of the book and pulled out the gnarliest vocabulary words I could find. Today, marketing forwarded this email (excerpted):

The neuroscience oriented username and password get an A for creativity.

Can I transfer credit for that grade?